Calculate your potential savings by entering your monthly credit card sales. This savings estimate is applicable for both cash discount programs for restaurants.

Monthly Savings*

$350

Estimate the monthly savings when you pay 0% processing fees via our surcharge or cash discount program.

Monthly Credit Card Sales: $10,000 / Month

* Estimated Savings Per Month Based on a 3.5% Average Credit Card Processing Rate.

Once you realize the amount of potential savings that are possible with a cash discount or surcharge program for restaurants, learning more seems reasonable. It is usually difficult for a restaurateur to answer the question – When was the last time you reviewed your merchant statement? Did you realize the fees you were paying and specifically what each fee was for?

 

The chances are you busy and chalk those fees up to the cost of doing business. However, as you likely realized if you have a busy restaurant, you are leaving thousands of dollars on the table each and every month. Some higher-end restaurants we work with have saved close to $10,000 per month, this is far from “nominal savings”. How would you use an additional $2,000, $5,000 or $10,000 per month? The possibilities are endless.

 

It is no secret that the cost of food and the cost of labor has gone up in addition to the cost of living. For this reason, a restaurant must increase prices, increase volume, or decrease costs. Our innovative solution can allow you to do the two that matter. Increase volume. Decrease costs. By savings thousands per month, you can reinvest this money into a marketing channel proven to yield you good results. This would in turn allow you to increase the amount of guests attending your restaurant.

Several restaurants have already moved to surcharge or cash discount programs. Many higher-end restaurants will add a 20% surcharge to all bills with parties of 8 or more. While this is an extreme example, several other restaurants have added a surcharge program to help offset costly credit card processing fees.

 

The first advantage is freeing up thousands of dollars that currently eat into your profits. This is by eliminating your processing fees with the implementation of our program. Our program also eliminates batch fees, gateway fees, monthly fees, and more. The only fee outside of our control is the PCI compliance fee because you must do certain activities to remain compliant. However, our team works with you to ensure you are in compliance and will help guide you.

 

If you’re short staffed in the kitchen or want to improve your quality, you can utilize the funds to higher a more experienced chef, advertise more to become busier, or even give yourself a raise for all the hard work you are doing. However you use these savings are up to you!

 

Another advantage of EliminateCardFees.com programs are the simplicity. There are no termination fees so if you find this isn’t something for you, you can always go back to the traditional way of processing because our equipment is compatible with that method of processing.

google pay apple pay cash discount programs
google pay apple pay cash discount programs
The key advantages of using Google Pay & Apple Pay cash discount programs are consumer convenience. A perfect example recently happened in my personal life. I ran out the door to bring my two kids to the park and had a blast. Afterwards, they got hungry and requested McDonalds. I pulled into the drive through and forgot my wallet! Rather than entertain the thought to go 10 minutes home then 10 minutes back, I remembered I could use Google Pay! This made my day.
Now for the merchant, if I wouldn’t have been able to use Google Pay then they potentially could’ve lost my business. When I went home to grab my wallet, I likely would’ve just tried to make the kids some food at home. I don’t think there is one larger advantage than keeping a customer to place an order as opposed to having a customer leave because they forgot their primary payment method.

Disadvantages of Google Pay & Apple Pay Cash Discount Programs

As for consumer disadvantages of using Apple Pay or Google Pay cash discount programs, there would be a couple. In my opinion it is battery life and the requirement of internet connectivity. If you have no internet or a phone with no battery, this payment method will simply not work.
There are also a couple merchant disadvantages as well. One would be the requirement to have a modern terminal. Most companies charge for modern terminals or to upgrade an existing terminal. So there would be a cost associated with it. Another large disadvantage similar to card transactions is that payments can be disputed.
Both Google Pay & Apple Pay have have partnered with various POS systems and payment processors to accelerate adoption. The more integrations they are able to accomplish, the less likely a merchant will need to upgrade their terminal. This has had a profound impact on adoption as a merchant would gladly accept this form of payment as from their side it is nearly identical to accepting cards.

What Our Internal Data Says About Apple Pay & Google Pay

Based on our internal data, recent changes have made U.S retailers happy to accept Google Pay & Apply Pay. When the Covid-19 pandemic hit, when businesses re-opened they did not want to handle cash which may be covered in a virus which was spread very easily. This would put their staff in danger of acquiring the virus which is avoidable with contactless payments. Supermoney wrote an incredible article on Apple Pay & Google Pay and includes some great takes on the topic.

Google Pay & Apple Pay have evolved greatly. In my opinion, it is mainly about integrations. For instance, you can now use Google Pay & Apply Pay with public transportation. I expect to see continued integrations so utilizing this payment will be as popular as utilizing a credit card. In the future, I see more countries will be able to utilize this innovative payment technologies in which the advantages greatly outweigh the disadvantage for both the consumer and the merchant. Google Pay & Apple Pay cash discount programs will continue to thrive and take marketshare in our opinion.

17 Oct, 2023

Something to keep in mind when you are wanting to eliminate all of your credit card processing fees is that you have primarily two options. You can opt for a cash discount program or a surcharge program. Both are exactly the same when it comes to eliminating the credit card processing fees but the programs differ when one chooses to pay with cash.

Both of these programs have their advantages and disadvantages which we will review on this blog post. The goal is to help those who are unsure which direction to take when comparing a surcharge program vs a cash discount program.

The reason why most people get this far into the research process is simple. Instantly realizing an extra 3%+ on gross revenue (if a majority is credit card sales) is an attractive proposition. To become more profitable, you must cut expenses or increase sales. You can turbocharge your business by utilizing the savings to fuel additional advertising or marketing efforts proven to yield a positive ROI. But let’s take a look at when you could use each program.

When You Could Choose a Cash Discount Program

A cash discount program works great in commoditized industries. This is because you can attract customers by marketing your cash discount program that cares about deals. Most people prefer coupons and saving money, especially with high inflation. Some examples include convenience stores, grocery stores, gas stations, etc.

You can buy a coca cola anywhere but instead of you paying the credit card processing fees and receiving 3.5% less, you offer that discount to the customer. This enables you to stand out from all the other companies just doing the status quo and expecting to grow.

Also keep in mind that while the marketing sounds great, many people will happily pay more money for the convenience of using their cards. Want a perfect example? How often do you run into the gas station to save a few extra percent on gas? Sure – some people do. Based on my observations nearly every single car always inserts their card into the gas station pump.

When You Could Choose a Surcharge Program

A surcharge program works great in non-commoditized industries. You might be thinking, when is price ever secondary!? There are a few industries! Such as hotels that always charge resort surcharges, parking surcharges, and credit card surcharges will just be looked upon as “another” expense, etc.

Also consider plastic surgeons or cosmetic dentists, many patients will search for days, weeks, or months to find the perfect surgeon by analyzing their before and afters. Surely a customer who has gone through extreme due diligence wouldn’t mind paying an extra 3.5% to 4%. In fact, recently after getting new tires there was a sign in the shop that said all credit card transactions will incur a 4% non-cash rate adjustment. So even auto repair shops are using surcharge programs.

Surcharge programs work great if you prefer not to give a cash discount to your customers and be ultra-profitable with the transition from traditional processing to a surcharge program. You’ll have your credit card fees covered and cash covered, netting 100% of the sale price every time.

12 Sep, 2023

Eliminate Card Processing Fees

Zero Setup Fees

No More Annual Rate Hikes

Increase Net Revenue. Instantly.

Free Point of Sale Terminal* (POS)

No Contracts

Eliminate Credit Card Processing Fees!

There are some slight differences between a restaurant surcharge program vs a cash discount program which we will review in this section.

 

Restaurant surcharge program:

 

Once your customer is finished and pays the bill, if they choose to pay cash the total will be the same. Nothing changes. Only if they select paying with a card, will the terminal add a 3.5% non-cash rate adjustment to the total.

 

Restaurant cash discount program:

 

The cash discount program will take 3.5% off the bill if the customer pays with cash. This incentivizes the use of cash. Alternatively, if they pay with a credit card, the same 3.5% is added to the total.

The national average to eat out is around $25 per person. If we use a family of 4, that is $10.00.

 

Using a 3.5% cash discount with a cash payment, a $100.00 bill would have the customer responsible for $96.50. If they paid with a credit card, it would be $103.50.

 

Using a cash payment with surcharge programs for restaurants, a $100 bill would still be $100. Only if a customer elected to use a credit card would it be $103.50 which covers your costs to accept that credit card.

Eliminate Credit Card Processing Fees!

Request a Call With Us

APPLICATION

Give us a call at 877.624.8043 or fill out the form and a representative will reach out to you to answer any questions and send you the application to begin.

APPROVAL

There are no setup fees. After approval, you will receive a free terminal that automates the cash discount program. There is no money out of pocket.

DETERMINE DISCOUNT

Our team will analyze your historical rates to identify a discount rate that is applicable to you. Typical rates are 3-4%.

PLACE SIGNAGE

To maintain compliance, you will have to post the signage. This is also great as it shows customers that you offer a cash discount!